ArcaEx : Chess
A crazy story of scale, huge numbers and above all, crowds of people. Another one perfect for Massive.
A beautiful commercial shot in Argentina which forced use to rethink some massive agents to be able to make this possible as these are so tightly packed.
Director: Matthijs Van Heijningen
Agency: Fallon Minneapolis
Production: MJZ
Task: Lead Crowd TD
This post is tagged: Portfolio, Projects
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