Posts

11 November 2008 / / Blog
On the 17th of November 2008 I will be giving a conference about post-production and how the role is morphing towards a more preproduction as we tackle more complex projects while making the most of the budget.
04 May 2008 / / Portfolio / Advert

I can say this project was great fun, watching the edit evolve and seeing it alive was a great opportunity and felt very lucky to be part of it, Probably the best bit is the fact that the effects were there to drive the commercial and immerse you in the game which is the ultimate goal of it so if there is a key role to fit is this one creating the stadiums and populating them with crowds.

11 March 2008 / / Portfolio / Advert

A fun project done in Los Angeles office for JCPeeney where choreography was the name of the game, maintaining the crowd still yet alive and being able to pass people from hand to hand. Very interesting technical exercise for beautiful and playful commercial.

14 January 2008 / / Portfolio / Advert

Probably the project from hell for every single CG artist, cloth, motion capture, facial scanning, skin, famous and recognizable characters, grass, effects to stop a train, crowds of impossible scale, crazy mechanical legs attached to humans, one single full game with 22 players plus extras and to make it worse, one single camera move set in the future.

29 October 2007 / / Portfolio / Advert

A wonderful idea for one of the best brands in the world, executed in a fabulous way with some little help from post-production effects, not much though.

16 July 2007 / / Portfolio / Advert

A clearly gorgeous idea of looking to history of a legend like Jeep with the history of our modern world. Truly a pleasure to work on this project although I must confess it was very hard to deliver 12 cars in such extreme conditions recreating the look of each particular film.

15 March 2007 / / Portfolio / Advert

Probably the first one single take job i have done and loads of fun and creative challenges, from on set supervision to how to resolve different pack shots and various cut downs.

03 December 2006 / / Portfolio / Advert

This is one of those really complex and exciting projects I have worked, and although it looks minimal work the fact is that it is just the opposite as everything is CG in this batch of 12 commercials.

02 October 2006 / / Portfolio / Advert

The second release of a great project where a robot incarnation has been revamped from scratch. It was a huge task in the motion capture side of the project as the ice is very reflective surface and the amount of surface to cover was really big.

16 August 2006 / / Portfolio / Advert

A really complex fully CG project that has been a refreshing opportunity to do a bit of character animation and put the visuals to the test trying not to copy anyone, but develop a different look for this kind of projects.