ArcaEx Chess and Birds

A crazy story of scale, two commercials and huge numbers at its core. Crowds of people. Another one perfect for Massive.



A beautiful commercial shot in Argentina which forced use to rethink some massive agents to be able to make this possible as these are so tightly packed.


Director: Matthijs Van Heijningen
Agency: Fallon Minneapolis
Production: MJZ
Task: Lead Crowd TD

Jordi Bares Written by:

Jordi Bares is a Creative Director/VFX Supervisor working for Framestore on some amazing projects.