Comfort 'Boring'

At first I couldn’t belive it, there is a town called Boring!

But the idea of this film and the narrative was so attractive we loved it and the whole team put heart and soul into making sure it looked fantastic.


And of course, needed a bit of research as we wanted to do it for real if possible, but unfortunately we learned soon enough that coloured smoke has to be handled very carefully becuase it is poisonous, thererfore we had to use it utmost care and plan for CGI extensions.


This is truly mesmerising footage on my iPhone with a world expert bubble guy… phenomenal.


Director: Tom Barbor-Might
Agency: Ogilvy
Production: Rogue
Task: Initial Research

Jordi Bares Written by:

Jordi Bares is a Creative Director/VFX Supervisor working for Framestore on some amazing projects.