A wonderful idea for one of the best brands in the world, executed in a fabulous way with some little help from post-production effects, not much though.
The first single take job I have done was loads of fun and creative challenges, from on set supervision to how to resolve different pack shots and various cut downs.
This is one of those really complex and exciting projects I have worked, and although it looks minimal work the fact is that it is just the opposite as everything is CG in this batch of 12 commercials.
The second release of a great project where a robot incarnation has been revamped from scratch. It was a huge task in the motion capture side of the project as the ice is very reflective surface and the amount of surface to cover was really big.
A really complex fully CG project that has been a refreshing opportunity to do a bit of character animation and put the visuals to the test trying not to copy anyone, but develop a different look for this kind of projects.
A complex job in which we developed not only a visual style and language but a whole set of techniques and tools to achieve those abstract, beautiful lines and color.
By far the most complex animation job we have done and would ever do, changing from rig to rig as the character morphs from one object to another and legs come head, head comes arms body splits all in a very controlled way fitting the music to the frame.
A refreshingly moody, fully CG job that turned out to be one of the most fun to work for. Tons of fluid dynamics to move particles so the environment feels full of fluid.
A tale of beauty we had the luck to work for where dancing crowds move as a cellular system depicting how AIDS could move and how the knowledge is also moving.
A fantastically bizarre and psychedelic commercial that put our animation capabilities to work in new and strange ways, later this sparked a whole line of projects for Hutchinson 3 due to the huge success of this one.
Before Mountain was on TV suddenly another commercial required the use of crowds and again after the huge success on Mountain I decided to get another spin on Massive and make a much more advanced social behaviour based on real observations on the field.
A wonderful project to work for, three commercials featuring millions of leaves and trees. The challenge this time to build a world where these amazing actors could live in.
A total game-changing commercial in every single sense and a clear showcase of technology to the service of a great idea. Probably this is one of the most radical commercials ever, not only in the idea but in the making as well.
A wonderful concept made this my special baby as The Quest is a first timer for many of us, from the creation, shoot, character development. Everything was extremely carefully planned and the final product shows the amount of love we all put into it.
